steve madden

Concrete Amsterdam designed the first Steve Madden brand store in the Westfield Mall of the Netherlands, introducing a completely new store concept. This innovative design draws inspiration from the brand’s history and its deep-rooted connection to New York City, using the urban rooftop landscape as a starting point to create a bold and immersive retail environment. 

The design of the new generation of Steve Madden stores is deeply rooted in the brand’s heritage as a bold and revolutionary lifestyle label. The store concept reflects the sense of freedom found above the city’s crowded streets, an escape where the new cosmopolitan life takes place. Inspired by the urban rooftop landscape of New York City, the space becomes more than just a retail environment; it is a place for the unique, a place where every unique personality, item, and collection, can be expressed and celebrated.

Steve Madden has officially arrived in the Netherlands with its first brandstore in Leidschendam.